British Airways Makes Business Personal, Again

In business, if you want to build a lasting relationship, you’ve got to do it face-to-face. The fact is, personal connections will undoubtedly help grow your business, no matter how far you have to travel.

The Harvard Business Review Reader Poll survey found that 87% of professionals agree that face-to-face meetings are essential for sealing the deal, while 95% said it’s the key to successful, long lasting business relationships. So, it’s imperative you get quality face time, no matter what.

British Airways has always been in the business of connecting people and connecting with people. That’s why we’re doing our part to keep businesses moving by providing opportunities for people to meet face-to-face, making business personal again.

Meet the Advisory Panel

These experienced business leaders have helped us define The Face of Opportunity program and selection criteria.

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Face-to-face Research

British Airways joined forces with Harvard Business Review to investigate the importance of conducting business in person. Find out more about what we found that shows why face-to-face interactions can make or break your business.

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